Innovation Activation Specialist
Asier is the Innovation Activation Specialist for JLABS @ BE in Beerse Belgium. In this role, he supports engagement activations for Johnson & Johnson Innovation, JLABS across Benelux and helps support the broader EMEA region’s marketing, programming, events and communications in the EMEA entrepreneurial ecosystem.
Before joining JLABS @ BE, Asier helped organizations across three different continents, bringing their marketing and communication strategies to the next level. In his previous experience, Asier led the marketing efforts of a Belgian startup focused on brand advocacy, helping more than 270 international companies create engaged communities and increase brand awareness through word-of-mouth.
Asier completed his bachelor in Advertising and Public Relations and his Master’s degree in Cognitive Sciences. He is currently pursuing a second bachelor degree in Psychology.